- Brand Art
- University Brand Expressions
- Photographic Style
- Web Guidelines
- Video Guide
Grounds should be shot in one of three ways:
1. HEAD-ON: To evoke the feeling of being bold, confident, unafraid.
2. DYNAMIC ANGLE: To suggest movement in architecture and landscapes.
3. CINEMATIC: To lend an iconic, epic quality, with wide and aerial shots that achieve balance and symmetry on a larger scale.